Answered By: Reference Librarians Last Updated: Aug 08, 2016 Views: 3371
The Purdue Owl Online Writing Lab gives a great example of how to handle this. From their website page In-Text Citations:
"Sources Without Page Numbers
When an electronic source lacks page numbers, you should try to include information that will help readers find the passage being cited. When an electronic document has numbered paragraphs, use the abbreviation "para." followed by the paragraph number (Hall, 2001, para. 5). If the paragraphs are not numbered and the document includes headings, provide the appropriate heading and specify the paragraph under that heading. Note that in some electronic sources, like Web pages, people can use the Find function in their browser to locate any passages you cite.